MaindataProduction-grade master data governance
A master data system built for day-to-day production operations. Customers, materials, suppliers and organizations are modeled on a canvas that references standards and code tables; the code center and code-request approval keep requesters and approvers separate, with a full trail; match and merge, relations and version history close the loop, and subscriptions deliver every change reliably downstream. Deployed and run on its own, and works with DataHub governance.
- Match
- Merge
- Code
- Distribute
- Golden record
- CUST-000128
- ERP
- CRM
- MES
- WMS
- AIDA Q&A
Multiple codes for one thing is a hidden cost
Scattered coding rules, codes requested in spreadsheets, distribution patched with ad-hoc interfaces: master data lacks a system that runs every day.
How a golden record is born
Source records → match → merge → assign a code → distribute. Conflicting fields are resolved by rules, and every step is recorded.
- Match
- Merge
- Code
- Distribute
- Golden record
- CUST-000128
- ERP
- CRM
- MES
- WMS
- AIDA Q&A
Built for daily production operations
From code request to distribution, every step has an owner and a trail; requesters and approvers are separated, and illegal transitions are blocked.
Six capabilities
Point-in-time replay
Drag the timeline to see the record as it was. Rollbacks append history instead of overwriting the past.
- 2025-03
- Created
- Chengdu Precision Machinery
- 2025-08
- Merged CRM record
- Chengdu Precision Machinery Co., Ltd.
- 2026-01
- Address changed
- Chengdu Precision Machinery Co., Ltd. · 88 North Tianfu Ave
- 2026-06
- Credit grade updated
- Chengdu Precision Machinery Co., Ltd. · Credit A
Reference master data structure
Real console screens
Entity modeling, relations and version history in one workbench.
- Entity modeling
- Entities, attributes, rules and relations defined visually on a canvas.
- Relations
- Define relations between entities and maintain instance links.
- Version history
- Query any record's state at a point in time.

Entities, attributes, rules and relations defined visually on a canvas.
Runs on its own, works with DataHub
Maindata is a standalone master data system; when connected to DataHub, master data joins its quality, lineage and open-service chain and can be referenced by AIDA data questions and AIHub Wiki.
Keep master data running right, every day
Book a demo and see Maindata handle code approvals, match and merge, and subscription distribution.